The cost of the enterprise networking market worldwide is expected to be worth $64.63 (£44.66) billion in eight years' time, as Research and Markets brings out in their latest forecast reports.

The run-up to the US presidential election set for later this year has produced a marked change in the way that politicians reach out to potential voters. With traditional marketing strategies such as television campaigns being eschewed in favour of more modern techniques, social media is really coming into its own.

Nearly six out of ten business-to-business marketers believe that blogs are the most valuable form of marketing content, according to a new study by Demand Metric. The report also found that enterprises that produce blog content generate 67 per cent more leads every month compared to those that do not.

Facebook is expanding its Audience Network to challenge the Google Display Network and to help brands and publishers “show better ads to everyone.” For the first time, people who don’t use or aren’t connected to the social media platform will be able to see ads on third-party websites and apps.

More than three-quarters of marketers are planning to produce more content, including blog posts, videos, e-books and infographics, during the next 12 months, according to new data published by the Content Marketing Institute.

Facebook is helping users to fast track to the most engaging parts of Live Video with a new visual timeline powered by reactions. Facebook claims that the feature will encourage viewers to spend more time with the content they watch on the site and help them to navigate longer streams and video replays more easily.

Google has announced that a new Real Time Search Indexing API is on its way to make it easier for search engine users to find more up-to-date and relevant content and enable publishers to speed up indexing for new articles.

Google is appealing a ruling made by French data regulator CNIL that requires the search engine giant to remove “right to be forgotten” (RTBF) URLs worldwide. Google claims that such a move may result in a “global race to the bottom,” as those with strict censorship policies could force their standards on more liberal countries.