All eyes in the tech world will be on San Francisco this week, as Apple hold their annual Worldwide Developer’s Conference (WWDC). Starting today, the gargantuan tech giants will be announcing their latest tools and technologies that will be used to create new apps that are keenly awaited by the millions of Apple product owners all over the world.

Remember the days when all our vivid, informative content was simply delivered to our desk top or laptop? Then along came smartphones, a little computer in our pocket, and the way we communicated, searched and received information changed forever.

Marissa Mayer is a woman on a mission; to end Google’s seemingly unassailable grip on the search engine market, and remarket Yahoo as the go to search engine of choice.  Mayer, Yahoo’s CEO since July 2012, has her sights set on Apple, and is hoping that they will replace Google with Yahoo’s revamped services as default apps on iPad and iPhone.

Want to know how to tell a good story on a tablet? Targeting tablet users through quality content just got easier with the release of a new app for iPads that facilitates the creation of visually based narratives.

Mobile marketing is a green pasture for 2014, in which many marketers are earmarking a significant portion of their budgets. A recent survey of marketers - Digital Trends 2014 from Ecoconsultancy and Adobe - showed that customer experience, content marketing, and mobile marketing are top priorities this year.