For many small to medium sized businesses, creating a strong online presence is a challenge, and keeping a site high in the search results rankings can be a constant struggle.

Matt Cutts has confirmed that Google have refreshed its Payday Loan algorithm, just weeks after the release of Payday Loan 2.0.

A new study has revealed that more Britons than ever before are now using mobile phones and tablets for online news, rather than desktop PCs.

If you are looking to promote your brand through social media, having a vibrant, frequently updated Facebook site full of informative and engaging content is an absolute necessity. But is it important when you post updates? A new study by TrackMaven thinks so.

When Google began rolling out their fourth algorithm update, Panda 4.0, on May 20^th this year, it was time for webmasters to quake a little. After all, Panda is intended to seek out websites that are made up of low quality, spammy content, pushing them further down the search engine rankings. Panda’s main objective is to maintain the popularity of web pages that contain high quality, relevant content. Since Google first introduced Panda in February 2011 it has had a devastating impact on websites that did not pass its quality test.

Have you ever wondered what makes people click on certain words in search ads? Is there a magical formula that makes one site shoot to the top of the search rankings while other languish several pages below?

It looks like Matt Cutts has discovered how much fun it is to use a green screen. In his latest webmaster video, Google’s head of spam first appears as a disembodied head, then uses his hands to cover his face, merging in and out of visibility. His point? To let businesses know that you need a good website with great content if you want to be visible on the web.

Facebook is no longer just a platform to post your holiday pictures and boast about your social life. The social media giant is now emerging as a go to destination for small businesses who are looking to expand their brand’s reach.

As predicted, Apple has announced some new features to their range of integrated apps with some software updates that are set to rival Dropbox and WhatsApp.