Brands targeting audiences on Facebook need to identify their objectives in order to publish content that is relevant to them, according to Rick Enrico, SEO and founder of SlideGenius. With over 1.55 million users as of November 2015, Facebook is currently one of the largest social media networking websites.

Yahoo has unveiled new features for its mobile search. The company announced that it will be supporting AMP (accelerated mobile project) news sites and adding features such as Twitter integration and new Yahoo Search features.

Google has released a new application program interface (API) businesses can use to manage their “Google My Business” settings. The feature, known as “Google My Business API”, is aimed at larger businesses and will enable them to search and filter locations and publish updates on Google Search.

Google announced recently, “With the holidays upon us, it looks like the penguins won’t march until next year.” However, Penguin 4.0 has been anticipated for a while now, especially as there hasn’t been an official update for more than a year with the most recent being released in October 2014.

Social media giant Facebook has announced it is working with taxi network Uber, a development which could have far-reaching consequences for digital marketers.

With devices having more clever features all the time, the next big step has to be apps offering full voice control for the ultimate in hands-free use.

Having any breach of data or attack on your website can have wide ranging and long lasting problems.